Next/Now: The Future of Business is Circular

October 26, 2023
YouTube video

Presenting a new micro-documentary on Rheaply’s 7th birthday

On November 1, 2016, Rheaply was founded by CEO Garry Cooper alongside Co-founders Peter Tucker and Tyler Skelton to address laboratory waste issues facing Northwestern University’s Feinberg School of Medicine. Today, as we celebrate our 7th birthday, we’re excited to share climate solutions media company Pique Action’s micro-documentary of Rheaply.

The video is part of the series entitled Next/Now, which profiles innovative founders and groundbreaking solutions to the climate crisis. In each episode, they identify a different climate challenge and how those innovative teams are working to solve them.diverse founders and the innovative technologies they’ve developed in order to combat climate change. Topics range from cellular agriculture to carbon capture to wave energy, and feature global companies from Berkeley to Bangalore. Pique Action has amassed more than 7 million views.

In this video, the issue at hand is clear: the current life cycle of assets lacks transparency, traceability, and opportunities for reuse, resulting in massive waste generation and a significant environmental footprint. Our possessions and resources often end up idle in closets, storage units, or landfills, contributing to resource depletion and pollution.

Rheaply’s innovative technology offers a promising solution to address the pressing need for a circular economy, a concept crucial for mitigating the environmental challenges we face today. In a world characterized by a “take-make-waste” mentality, Rheaply stands as a beacon of hope, aiming to transform our linear consumption patterns into a regenerative, sustainable future.

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